Thank you for choosing INSUM ENERGY. We are committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, store, disclose, and protect your personal information when you visit our website www.insumenergy.com, purchase our products (including SEPLOS V3 LiFePO4 Battery DIY Kit, INSUM series battery boxes, etc.), or interact with our services.
By accessing or using our website and services, you acknowledge that you have read, understood, and agreed to the terms of this Privacy Policy. If you do not agree with any part of this policy, please do not use our website or services.
1. Information We Collect
We collect personal information that you voluntarily provide to us, as well as automatically collected information during your interaction with our website.
1.1 Voluntarily Provided Information
- Personal Identification Information: Such as your name, email address, phone number, shipping address, and billing address when you place an order, create an account, or contact our customer service.
- Payment Information: Credit card details, PayPal account information, or other payment method data (we do not store full payment card information; this is processed by third-party payment processors compliant with PCI DSS).
- Communication Data: Content of emails, messages, or calls when you contact us for product inquiries, technical support, or complaints.
- Account Information: Username, password (encrypted), and preferences when you register an account on our website.
1.2 Automatically Collected Information
- Device & Usage Data: IP address, browser type, operating system, device model, unique device identifiers, and access times.
- Website Interaction Data: Pages visited, products viewed, search queries, click-through rates, and session duration (collected via cookies and similar tracking technologies).
- Location Data: Approximate geographic location based on your IP address (we do not collect precise GPS data unless you voluntarily provide it).
2. How We Use Your Information
We use your personal information for the following legitimate purposes, in compliance with applicable data protection laws (such as GDPR, CCPA):
2.1 Order Processing & Fulfillment
- Process and deliver your orders (e.g., SEPLOS V3 LiFePO4 Battery DIY Kit, INSUM 280L-JK battery box) to your specified shipping address.
- Communicate with you about order status, shipping updates, and delivery confirmations.
- Process payments, issue refunds, and resolve order-related disputes.
2.2 Customer Support & Service
- Respond to your inquiries, technical support requests, and complaints about our products or services.
- Provide personalized assistance (e.g., product assembly guidance, BMS functionality support).
2.3 Website Improvement & User Experience
- Analyze user behavior to optimize our website layout, product offerings, and navigation.
- Customize content and recommendations based on your interests (e.g., related battery kits or accessories).
2.4 Marketing & Promotions
- Send you information about new products, discounts, and promotional offers (you can opt out at any time by clicking the “unsubscribe” link in our emails).
- Conduct market research and surveys to understand customer needs and improve our services.
2.5 Legal Compliance & Security
- Comply with applicable laws, regulations, and legal obligations (e.g., tax reporting, product safety requirements).
- Protect our website, systems, and users from fraud, unauthorized access, data breaches, and other security risks.
- Enforce our Terms of Service and resolve legal disputes.
3. How We Share Your Information
We do not sell, rent, or lease your personal information to third parties for marketing purposes without your explicit consent. We may share your information with the following parties in limited circumstances:
3.1 Service Providers
- Payment Processors: Third-party payment gateways (e.g., PayPal, Stripe) to process transactions securely (they only receive necessary payment data).
- Shipping Partners: Courier services (e.g., DHL, FedEx) to deliver your orders (they receive your shipping address and contact information).
- IT & Marketing Partners: Companies that assist with website hosting, data analytics, email marketing, and customer support (they are bound by confidentiality agreements and can only use your data as instructed).
3.2 Legal & Regulatory Authorities
- Disclose your information if required by law, court order, or government regulation, or to protect our legal rights, property, or safety, and the rights of other users.
3.3 Business Transfers
- In the event of a merger, acquisition, or sale of all or part of our business, your personal information may be transferred to the new owner (we will notify you of such a transfer and ensure the new owner complies with this Privacy Policy).
4. Data Storage & Security
4.1 Storage Period
We store your personal information only for as long as necessary to fulfill the purposes stated in this Privacy Policy, or as required by law. After the storage period, we will securely delete or anonymize your data.
4.2 Security Measures
We implement industry-standard security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction:
- Encryption of data in transit (via SSL/TLS) and at rest.
- Secure password hashing for user accounts.
- Regular security audits, vulnerability scans, and staff training.
- Restricted access to personal data (only authorized personnel can access it).
However, no method of data transmission or storage is 100% secure. We cannot guarantee absolute security, but we will take all reasonable steps to protect your information.
5. Your Rights Regarding Personal Data
Under applicable data protection laws, you have the following rights regarding your personal information:
- Right to Access: Request a copy of the personal data we hold about you.
- Right to Correction: Request correction of inaccurate or incomplete data.
- Right to Erasure: Request deletion of your data (subject to legal exceptions).
- Right to Restriction of Processing: Request that we limit how we use your data.
- Right to Data Portability: Request a copy of your data in a structured, machine-readable format.
- Right to Object: Object to the processing of your data for marketing purposes.
- Right to Withdraw Consent: Withdraw any consent you previously gave (this will not affect the legality of processing based on consent before withdrawal).
To exercise these rights, please contact us using the information in Section 8. We may ask you to provide proof of identity to verify your request.
6. Cookies & Tracking Technologies
Our website uses cookies and similar tracking technologies (e.g., web beacons, pixel tags) to enhance your browsing experience and collect usage data.
6.1 Types of Cookies We Use
- Necessary Cookies: Essential for the website to function (e.g., remembering your cart items, login status). They cannot be disabled.
- Analytics Cookies: Track website usage (e.g., Google Analytics) to improve performance and user experience.
- Marketing Cookies: Used to deliver personalized ads and promotions (e.g., Facebook Pixel, Google Ads).
6.2 Cookie Management
You can manage or disable cookies through your browser settings. However, disabling necessary cookies may affect the functionality of our website. For more information on cookies, visit [Your Cookie Policy Page URL] (if applicable).
7. Third-Party Links
Our website may contain links to third-party websites (e.g., social media platforms, product review sites). This Privacy Policy does not apply to these third-party sites. We are not responsible for the privacy practices or content of third parties. We recommend that you review the privacy policies of any third-party websites you visit.
8. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or the processing of your personal data, please contact us:
- Email Address: info@insumenergy.com
- Phone Number: +86 134 1886 0513
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements, or technology. We will notify you of any material changes by posting the updated policy on our website. We encourage you to review this policy periodically. Your continued use of our website and services after the update constitutes acceptance of the new Privacy Policy.